The Goal is to increase your website clicks and number of guests from Google Search results. We’ve saved the best for last. Google My Business is not a social media account, but it is crucial for your restaurant’s online branding.
Google My Business enters your restaurant into the Google “yellow pages.” By keeping your profile updated with your menu, website, photos, reviews, and social pages, you can increase the amount of visitors to your website – and, of course, to your restaurant.
On a mobile phone, this information is even more prominent, as the example from the right illustrates.
A potential guest can get all the information they need from one search, rather than having to tap around on your website.
When 81% of consumers search for restaurants on their mobile device, Google My Business
is essential- unless you want guests to click away to one of your competitors.